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[Franchise fee 500,000 yen now] DOG RHYTHM's new business model that overturns the conventional wisdom of franchising has begun its preliminary recruitment.
DOG RHYTHM, operated by Dog Rhythm Co., Ltd., offers a pet service combining dog daycare and boarding, and has now officially launched its franchise business.
DOG RHYTHM views pets not merely as a "place to leave them," but as "beings that can be entrusted with peace of mind." It is a pet service franchise that leverages the service and operational model cultivated through its brick-and-mortar store operations.
Estimated Startup Cost:Up to ¥1,000,000
Industry:Various Services
Head office staff will provide thorough support for on-site operations. Therefore, you can confidently start providing services without needing to have qualified personnel or specialists from the beginning.
Because it's a membership-based system that assumes continued use, it's designed to easily accumulate monthly sales and lead to stable revenue.
We minimize initial costs and daily operating expenses. This model makes it easy to continue your business without undue strain, even with low fixed costs.
• Franchise fee: 500,000 yen
• Training fee: 500,000 yen
• Initial promotional expenses: 250,000 yen
• Website creation fee: 100,000 yen
• Interior and exterior renovation costs: 5,000,000 yen (3,200,000 yen for Shop-in)
• Equipment and fixture purchase costs: 800,000 yen (500,000 yen for Shop-in)
■ Pre-Opening Support
① [Funding Support]
We introduce affiliated loan support companies and grant application agencies to support smooth fundraising. Even first-timers can consult with us with confidence.
② [Property Selection Support]
We support property selection that matches your desired store area and conditions. In addition to on-site surveys by headquarters, we conduct market area analysis and propose the optimal store location based on sales forecasts. We support property selection with a view to stable operation after opening.
③ [Advertising Strategy Support]
We provide comprehensive support for customer acquisition from before opening, including flyer design, store introductions on the official website, and Google MEO measures.
④ [Training System]
We offer business model training, including e-learning on management, law, and basic appraisal knowledge, as well as practical training at directly managed stores where you can learn customer service and product knowledge, for a minimum of 7 days in total.
■ Post-Opening Support
① [On-site Support]
We dispatch qualified staff from headquarters to your store to support operations during opening. We will address the shortage of qualified personnel and recruitment anxieties, ensuring a smooth launch. (*Limited to Tokyo and three surrounding prefectures for the time being)
② [Recruitment Support] We provide various tools necessary for recruitment activities, such as recruitment drafts and evaluation sheets, to support efficient recruitment. We also provide recruitment know-how and effective recruitment methods to attract applicants, supporting the creation of a system that leads to successful recruitment.
③ [SV Support] After opening, an SV (Supervisor) will be in charge of each store to support continuous operation. At the time of opening, an SV will be stationed at the store for a minimum of three days to support the launch. After that, we will continue to support store operations and problem solving through monthly online meetings and irregularly held study sessions.
④ [Customer Acquisition Support] We provide total support for customer acquisition during opening and operation, from designing and producing promotional materials to managing advertising. We produce promotional materials such as images for SNS posts, flyers, and POPs, and also support the creation of store pages and the introduction of reservation systems. Furthermore, we help you create a system that continuously attracts customers through skills training to learn customer acquisition techniques and support for advertising placement.
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