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A town with a population of 8,500 attracts 100,000 visitors annually. FL ratio is less than 55%. A long-established tonkatsu (pork cutlet) restaurant in Tokachi, Hokkaido.
"Tonkatsu no Mishina" is a long-established tonkatsu (pork cutlet) restaurant that has been operating in Tokachi, Hokkaido for many years. Despite being located in a town with a population of approximately 8,500, it welcomes 100,000 customers annually. Its signature dish is, of course, tonkatsu made with 100% Hokkaido-produced pork.
For franchisees, we offer two types of establishments: "Tonkatsu no Mishina," a full-fledged tonkatsu specialty restaurant, and "Katsu Spa Specialty Restaurant," which significantly reduces operational burden by streamlining the menu. Since sauces, dressings, meat sauce, and curry are manufactured and supplied from the headquarters' central kitchen, the main preparation work at each store is simply cutting the meat.
Estimated Startup Cost:Up to ¥10,000,000
Industry:Food & Beverage/Delivery
While the typical FL ratio (food costs + labor costs) for restaurants is said to be around 60%, Tonkatsu no Mishina has achieved an FL ratio of 55% or less. A "Katsu Spaghetti Specialty Restaurant," focusing solely on katsu spaghetti, operates with a minimum of two staff members. This allows for an FL ratio of 50% or less while minimizing the burden of hiring and labor costs. We aim to create stores that efficiently generate profits.
*The FL ratio is an estimate based on the performance of our stores. It varies depending on the type of business, location, and operating system.
"Tonkatsu no Mishina," located in the small town of Shimizu in Tokachi, has attracted 100,000 customers annually. It's a brand that has long been supported by local families, tourists, and drivers alike. Its signature dish is tonkatsu made with 100% Hokkaido-produced pork. This is not a newly created franchise brand; the trust and recognition that has been built up at the physical store can be used by franchisees as is.
Tonkatsu sauce, dressings, meat sauce, and curry are all manufactured and delivered from our central kitchen at headquarters. The main preparation at the store is just cutting the meat. Since time-consuming sauce preparation is unnecessary, pre-opening preparations are simplified, and even inexperienced staff can provide the same taste as the main store.
[Katsu Spaghetti Specialty Restaurant] Approximately 8-9 million yen
Franchise fee: 3 million yen / Security deposit: 1 million yen or more / Store equipment costs (including kitchen equipment): 2-3 million yen / Interior design costs: 1 million yen / Opening costs: 1 million yen
[Tonkatsu Mishina (Suburban Store)] Approximately 10-11.5 million yen
Franchise fee: 3 million yen / Security deposit: 1 million yen or more / Store equipment costs: Approximately 3-4.5 million yen / Interior design costs: Approximately 1.5 million yen / Opening costs: Approximately 1.5 million yen
*Assumes a pre-existing premises. Property acquisition costs, training costs, and working capital are not included. Security deposits vary depending on the type of business and procurement volume.
*Royalty: 5%, training period: 3-6 months (training costs are according to company regulations).
*Regarding financing for opening funds, headquarters will support negotiations with financial institutions and application preparation.
Revenue models vary depending on the store location, size, and operating hours. Details will be provided upon request for information or individual consultation. A target FL ratio of 55% or less (or 50% or less depending on the operating model) is recommended.
• Support for menu and product development
• Support for launching a business, from property selection and store design to preparation for opening
• Pre-opening training (3-6 months): Cooking, food preparation, customer service, and store operations
• Supply of sauces, dressings, meat sauce, and curry from a central kitchen; support for sourcing ingredients such as Hokkaido-produced pork
• Support for negotiations with financial institutions and loan applications
• Support for operations after opening
• Independent business support plan: For those working in the food and beverage industry and aiming to become independent, work at the main store for one year and, upon passing the completion exam, receive support for opening capital and reduction of franchise fees (specific details will be provided individually)
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