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Contributing to the local community. A highly sustainable training business.
We are a rare example of a purely private company that operates life-saving training courses commissioned by local governments.
We provide on-site training courses compliant with the JRC Resuscitation Guidelines to over 5,000 people annually.
In Japan, approximately 70,000 people die each year from cardiac arrest.
The key to saving lives lies in whether "someone" present can perform "basic life support (chest compressions and AED use)" while waiting for the arrival of emergency services.
However, with the aging population, fire departments nationwide are under severe strain on both personnel and time, and it cannot be said that a sufficient system for disseminating life-saving training is in place.
Saving lives
Estimated Startup Cost:Up to ¥1,000,000
Industry:Cram School/School
In recent years, the nationwide increase in emergency dispatches and the aging population have placed an unprecedented burden on fire and emergency services. The number of emergency requests remains high year after year, making it a major challenge to maintain the emergency response system with limited human resources.
In this context, local governments and fire departments are increasingly recognizing the importance of spreading life-saving knowledge and skills throughout their communities. In fact, activities previously primarily handled by fire departments, such as promoting first aid awareness and AED use, are increasingly being handled in collaboration with private businesses and community organizations.
Furthermore, the demand for life-saving training is expanding year by year, including in corporate safety and health education, school education, disaster prevention education, and risk management in the care and welfare sectors. However, there are not many businesses nationwide that can continuously provide specialized life-saving training, and in some regions, sufficient opportunities for training are not available.
In short, despite the ever-increasing social need, this is a market with relatively few competing businesses.
The Japan Life-Saving Promotion Association aims to address this social challenge by expanding the network of community-based life-saving education providers throughout Japan. Our franchise business contributes to local communities as a sustainable enterprise while disseminating knowledge and skills that protect human lives.
The Japan Life-Saving Promotion Association has established a system that minimizes initial costs for franchisee membership while providing the necessary environment for starting a business.
In typical franchises, there are often unclear costs such as franchise fees and royalties. In contrast, our association's franchise plans focus on the essentials needed to actually start a business, such as the procurement costs of training equipment necessary for conducting life-saving courses, the costs of setting up the environment for business commencement, and operational support costs.
We offer three franchise plans to suit the owner's experience, existing equipment, and business scale.
Minimizing initial investment, minimizing fixed costs, and spreading life-saving education needed in the community – that is the Japan Life-Saving Promotion Association's franchise model.
The Japan Life-Saving Measures Promotion Association's franchise business is a business model that minimizes fixed costs because it does not require store operations or large-scale capital investment.
Since necessary expenses such as teaching materials and supplies are incurred only when training courses are ordered, the risk of "large monthly expenses without sales" is mitigated.
Therefore, it is characterized by a low break-even point and flexibility in responding to changes in the economy and market environment. Because it aims for stable business operation rooted in the local community without relying on unsustainable expansion, it is suitable for expanding from a side business to a main business or for running alongside an existing business.
The ability to engage in a highly socially impactful business without incurring large fixed costs is one of the strengths of the Japan Life-Saving Measures Promotion Association franchise.
Estimated Startup Costs
• Franchise Fee: ¥500,000 / ¥750,000 / ¥1,300,000 (Choose from 3 plans)
• Equipment: Approximately ¥500,000 and up (Some plans include equipment costs)
* Month 2 of operation: Approximately 120,000 yen per month
* Month 4 of operation: Approximately 300,000 yen per month
* Month 8 of operation: Approximately 600,000 yen per month
* Month 11 of operation: Approximately 900,000 yen per month
*Reference value: Sapporo headquarters (approximately 1,600,000 yen per month, April 2026 results)
*For detailed revenue and expenditure projections, including profit targets, please request materials for franchisees.
At Nichikyu, we have a comprehensive support system in place to ensure that our franchise owners can operate their training programs smoothly without placing a heavy burden on them.
① Provision of training curriculum and materials
② Provision of uniforms
③ Recruitment support
④ Website creation (franchise page creation)
⑤ SNS public relations support
⑥ Greetings and contact with surrounding government agencies and organizations
⑦ Instructor training at startup
① Order reception and application management
② Issuance of completion certificates/certificates of attendance
③ Equipment procurement
④ SNS public relations
⑤ Website public relations
⑥ Accounting support
⑦ Sales support
① Classroom lectures: Basic (remote participation available)
② Classroom lectures: Use of various slides (remote participation available)
③ On-the-job training (on-site)
① Regular audits
② Handling of complaints and troubles
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