Hokushinetsu Franchises for Independence/StartupHokushinetsu
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In recent years, the Pilates market has continued to expand both domestically and internationally, driven by a growing health consciousness and a heightened awareness of beauty, particularly the desire to improve one's appearance. The domestic market size is projected to grow from approximately 70 billion yen in 2022 to approximately 120 billion yen in 2028, with a particularly significant increase in users among women in their 20s to 50s. Furthermore, the growing demand for "visual changes," such as improved posture and changes in body shape, along with increased awareness through social media, are also contributing to market growth. Amidst these trends, demand for specialized studios focusing on machine Pilates is increasing nationwide.
Our unique model offers all Danish sandwiches, from sweet to savory, at a uniform price of 650 yen. This makes it easy for customers to choose and encourages bulk purchases. It allows customers to visit at any time of day and for any reason—breakfast, lunch, snacks, or as a gift—achieving a high average customer spend and repeat customer rate.
This unique brand combines Hokkaido's popular soup curry with "dashi" (a type of broth from Hokkaido), a familiar ingredient to Japanese people.
With a space-saving design that allows for store openings as small as 5 tsubo (approximately 16.5 square meters) and efficient operations, it achieves high profitability while keeping initial investment low. The flagship store boasts monthly sales of 3.5 million yen and an operating profit margin of 38%, and since no pre-opening preparation is required, efficient store operation with reduced labor costs is possible.
Your job will involve approaching potential clients, conducting interviews, and scheduling consultations. Sales, contracts, and construction are handled by headquarters, so even those who are not good at sales pitches can participate.
The instructors are selected by headquarters from among 7,271 applicants nationwide. Students receive one-on-one live instruction in front of a PC in the classroom (this is not a video lesson). An AI generates candidates based on 10 data points, including desired university/faculty and grades, and a headquarters staff member makes the final selection.
At Meigakukan, we conduct thorough research on the areas where we plan to open a school. Headquarters staff visit the sites in person and spend time carefully considering each location. Furthermore, we analyze in detail, down to the town and district level, the population of students of the target age group in the surrounding area, the locations of elementary and junior high schools, the nearest train station, and whether there are any competing cram schools. We then determine the best opening plan by comparing this information with the target market area.
Currently, one in three franchise owners manages multiple stores. Lawson offers various support programs for those who expand to multiple stores, including waiving the opening preparation fee (500,000 yen) for the second and subsequent stores, relaxing the requirements for full-time store employees, preferential treatment in charges based on total gross profit, and an incentive payment of 500,000 yen.
A store operations support system that includes customer information and schedule management. A communication site connecting headquarters and franchisees allows for rapid information dissemination, access to sales activity scripts, Q&A, promotional flyers, success stories, and various forms. Furthermore, to support growth, it provides sales rankings and information on how to operate a success station. We utilize a web system to provide efficient franchise support.
Computer training businesses require no inventory, making a 100% gross profit margin possible. Similarly, other digital businesses, such as on-site rescue services, also require no inventory. At Curio Station, you can start your own business with the expectation of stable revenue and long-term business development. Even for first-time entrepreneurs, the startup risk is low, and you can start your business with the same working hours as you did as an employee!
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